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LVT & Other Resilient Flooring

$995.00$3,895.00

Publisher : Catalina Research Inc.
Report Number : FC110
Published : June 2021
Pages : 52 pages Executive Summary, 67 Data Tables
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LUXURY VINYL TILE AND OTHER RESILIENT FLOORING FC105

Released June 2021

Catalina Research has conducted an in-depth investigation of the worldwide potential for luxury vinyl tile (LVT, WPC, SPC) and other resilient flooring.  This fact-filled report provides action-oriented executives with up-to-date information on market size and growth, new products and technologies, sourcing and distribution, plant investments, and end-use markets.

 This pertinent market report will allow competitors and new entrants to analyze market demand worldwide; track manufacturer new product introductions and innovative technologies; evaluate the affect of new production capacity on pricing and market shares; and investigate how LVT is penetrating floor covering distribution channels.

Catalina Reports contain the timely data that allows users to evaluate market size, growth potential, end-use markets, profitability, market share, and the competitive environment.  So turn to a Catalina Report when developing strategies to take advantage of the growth in residential and non-residential LVT and other resilient flooring sales, retail distribution channels, and foreign markets, and plan for 2021 and beyond.

The brochure shows the significant data and information included in this report. Each section is summarized to clearly point to the pertinent industry trends.  Look it over, fill out the order form, and receive your Catalina Report promptly.  You will find it a valuable planning tool.

CONTENT MATTER

U.S. LVT AND OTHER RESILIENT FLOORING SALES TRENDS (1997-2026)

  • Resilient flooring sales in dollars/square feet
  • Share of total floor coverings/hard surfaces
  • Sales of LVT, VCT and other vinyl tile, vinyl sheet, and other resilient flooring
  • Breakout of sales for flexible, WPC, and SPC LVT
  • Average price sold by product
  • Products sourced by country
  • Definition of products and sub-categories and discussion of new technological developments

U.S SHIPMENTS AND IMPORTS BY MATERIAL (1997-2021)

  • U.S. shipments of LVT and other vinyl tile, vinyl sheet, and other resilient flooring
  • U.S. imports of LVT and other vinyl tile, vinyl sheet, and other resilient flooring
  • Imports by major country of origin by flooring material: tile, sheet, and other flooring
  • Tariff charges for leading importing countries
  • Import’s share of U.S. sales and by product
  • Average selling prices for U.S. manufacturers versus foreign-sourced products

 U.S. END-USE MARKET PURCHASES AND RETAIL DISTRIBUTION CHANNELS (1997-2021)

  • New residential construction
  • Residential remodeling
  • Factory-built housing
  • New non-residential construction
  • Commercial contract
  • Transportation equipment
  • Retail resilient flooring sales
  • LVT sales for two leading hard surface flooring retailers
  • Residential versus non-residential sales by product type: LVT/VCT/Sheet Vinyl/Others
  • Retail sales by channel: Specialty floor coverings stores/Home centers/Others
  • Resilient flooring’s share of total U.S. floor coverings and hard surface flooring sales
  • Exports by material and by country

FACTORS AFFECTING DEMAND DOMESTIC AND DISTRIBUTION (1997-2021)

  • Building construction spending
  • Housing demand analysis
  • Housing completions and re-sales
  • Housing starts and permits
  • New homes by size and price
  • Square footage of new housing built
  • Mortgage rates and personal income
  • Non-residential building construction by type of building

U.S. PLANT PROFITABILITY AND THE COMPETITIVE ENVIRONMENT (1997-2021)

  • Number of plants and revenues
  • Payroll and material costs
  • Plant profit margins
  • Plastic resin price trends
  • Capital expenditures
  • U.S. LVT production capacity
  • Top company U.S. market shares for total resilient flooring and for LVT
  • Major competitor new products and plant investments

WORLD LVT AND OTHER RESILIENT FLOORING MARKET TRENDS (2007-2020)

  • World resilient flooring market
  • Share of world market for leading producers
  • Armstrong sales trends by market
  • World LVT market
  • U.S. share of world resilient/LVT markets
  • World plastic flooring exports
  • Exports for the top seven countries
  • China exports by country
  • South Korea exports by country
  • Unilin/Valinge licensees

COMPANY PROFILES

Catalina Research has profiled recent developments of leading U.S. LVT and other resilient flooring manufacturers and marketers. Leading competitors include Armstrong, HMTX Industries, Mannington, Mohawk, Novalis, Nox, Shaw, and Tarkett

EXECUTIVE SUMMARY CONTENTS

Executive Summary And Outlook

Market Size And Share Of U.S. Floor Coverings Market
LVT And Other Resilient Flooring Market Trends
Rigid Core LVT Technologies Driving Demand
Rigid Core Versus Flexible LVT Sales
WPC Versus SPC Rigid Core Sales
Source Of Supply And Domestic Production Capacity
End-Use Markets And Distribution Channels
U.S. Resilient Flooring Plant Profitability
U.S. Competitive Environment
Market Outlook

LVT And Other Resilient Flooring Market Trends (Section 1)

LVT Sales Trends And Share Of U.S. Floor Coverings Market
Rigid Core Versus Flexible LVT Sales
LVT Technologies Driving Demand
Vinyl Sheet And Other Resilient Flooring Trends

U.S. Shipments And Imports (Sections 2 And 3)

U.S. Shipment Trends
Import Shipments And Penetration Levels
U.S. Versus Foreign-Made Flooring Price Comparison

Source Of Supply By Country (Section 4)

Source Of Supply By Major Country
Tariff Situation
Vinyl Tile Source Of Supply
Vinyl Sheet Source Of Supply
Other Resilient Flooring Source Of Supply

End-Use Markets And Factors Driving Demand (Sections 5 And 7)

End-Use Market Trends
Residential Replacement Market
Builder Market
Manufactured Housing Market
Commercial Markets
Residential Versus Commercial LVT Sales

Retail Distribution Channels (Section 6)

Resilient Flooring Retail Sales Trends
Retail Sales Channels

Industry Profitability And The Competitive Environment (Section 8)

Resilient Flooring Plant Cost Structure And Profitability
Resilient Flooring Competitive Environment and Leaders
LVT Competitive Environment
Companies Adding to the Competitve Environment
New Features Introduced to Offer Competitive Edge
Plant Investments and LVT Production Capacity Expansion

World Markets (Section 9)

World Resilient Flooring Market Trends
World LVT Market Trends And Share Of Global Sales
Leading Supplying Countries
Leading World Manufacturers
Asian Company LVT Capacity Investments

U.S. Export Shipments (Section 10)

Luxury Vinyl Tile Definitions And Characteristics (Appendix A)

Unilin Technologies And Välinge Licenses (Appendix B)

Scope And Methodology

SECTION TABLES AND DATA ANALYSIS

Section 1: U.S. LVT and Other Resilient Flooring Market Trends, 1997-2026

Table 1-1: Total U.S. Dollar and Square Foot Resilient Flooring Sales
Table 1-2: Value of U.S. Resilient Flooring Sales by Product
Table 1-3: Percent Total U.S. Resilient Flooring Dollar Sales by Product
Table 1-4: U.S. Square Foot Resilient Flooring Sales by Product
Table 1-5: Percent Total U.S. Resilient Flooring Square Foot Sales by Product
Table 1-6: Average Value Per Square Foot of Resilient Flooring Sold by Product
Table 1-7: Resilient Floorings’ Share of Dollar Floor Coverings Sales by Product
Table 1-8: Resilient Floorings’ Share of Square Foot Floor Coverings Sales by Product
Table 1-9: U.S. LVT Sales by Product Type

Section 2: U.S. Resilient Flooring Shipments, 1997-2021

Table 2-1: Total U.S. Resilient Flooring Factory Shipments
Table 2-2: Value of U.S. Resilient Flooring Shipments by Product
Table 2-3: Percent Dollar Resilient Flooring Shipments by Product
Table 2-4: Square Foot Resilient Flooring Shipments by Product
Table 2-5: Percent Square Foot Resilient Flooring Shipments by Product
Table 2-6: Average Value Per Square Foot Shipped by Product

Section 3: U.S. Resilient Flooring Imports, 1997-2021

Table 3-1: Total Resilient Flooring Imports
Table 3-2: Imports’ Share of U.S. Resilient Flooring Sales
Table 3-3: Value of Resilient Flooring Imports by Product
Table 3-4: Imports’ Share of U.S. Dollar Sales by Product
Table 3-5: Square Foot Resilient Flooring Imports by Product
Table 3-6: Imports’ Share of U.S. Square Foot Sales by Product
Table 3-7: Average Value Per Square Foot Imported by Product

Section 4: U.S. LVT and Other Resilient Flooring Supply by Country, 1997-2021

Table 4-1: U.S. Resilient Flooring Supply by Country
Table 4-2: Share of Total U.S. Resilient Flooring Supply by Country
Table 4-3: Source of Supply by Country for LVT and Other Vinyl Tile
Table 4-4: Source of Supply by Country for Vinyl Sheet
Table 4-5: Source of Supply Country for Other Resilient Flooring
Table 4-6: Cork Flooring Imports by Major Country of Origin
Table 4-7: Tariff Rates by Product by Country

Section 5: U.S. LVT and Other Resilient Flooring Sales by End-Use Market, 1997-2021

Table 5-1: Dollar Resilient Flooring Purchases by End-Use Market
Table 5-2: Percent Total Resilient Flooring Purchases by End-Use Market
Table 5-3: Resilient Flooring Share of Total Residential and Nonresidential Flooring Markets
Table 5-4: U.S. Resilient Flooring Square Foot Sales by Market
Table 5-5: Average Value Per Square Foot of Resilient Flooring by Market
Table 5-6: Resilient Flooring Purchases Per New Housing Unit
Table 5-7: LVT Purchases by Residential Markets
Table 5-8: LVT Purchases for Builder and Residential Replacement Markets
Table 5-9: LVT Purchases by Commercial Markets
Table 5-10: Resilient Flooring Square Foot Sales by Product by Market
Table 5-11: Percent Square Foot Sales by Product by Market

Section 6: U.S. LVT and Other Resilient Flooring Distribution Channels, 1997-2021

Table 6-1: U.S. Resilient Flooring Retail Sales
Table 6-2: U.S. Resilient Floor Covering Retail Sales by Channel
Table 6-3: Percent Total Resilient Flooring Sales by Channel
Table 6-4: Resilient Flooring Percent Total Channel Floor Coverings Sales
Table 6-5: Sales Trends for Floor and Décor and Lumber Liquidators

Section 7: Factors Driving Demand, 1997-2021

Table 7-1: U.S. Building Construction Spending
Table 7-2: U.S. Housing Construction Trends
Table 7-3: Square Feet of New U.S. Housing Constructed
Table 7-4: Percent Total New U.S. Single-Family Houses Sold by Sales Price
Table 7-5: U.S. Existing Home Sales
Table 7-6: Other Factors Driving Residential Demand
Table 7-7: U.S. Nonresidential Building Construction Spending by Building Type

Section 8: U.S. Industry Profitability and Competitive Environment, 1997-2021

Table 8-1: Number and Revenues of U.S. Resilient Flooring Plants
Table 8-2: U.S. Resilient Flooring Plant Operating Ratios and Profit Margins
Table 8-3: Producer Price Trends For Plastic Resin
Table 8-4: U.S. Resilient Flooring Plant Capital Spending
Table 8-5: Share of U.S. Resilient Flooring Supply for the Top Suppliers
Table 8-6: Share of U.S. Luxury Vinyl Tile Supply for the Top Suppliers
Table 8-7: Armstrong Resilient Flooring Sales and Profit Margins

Section 9: World Resilient Flooring Market, 2007-2020

Table 9-1: World Resilient Flooring Sales
Table 9-2: U.S. Share of World Resilient Flooring Sales
Table 9-3: World Luxury Vinyl Tile Sales
Table 9-4: U.S. Share of World Luxury Vinyl Tile Sales
Table 9-5: World Plastic Floor Coverings Exports and Top Countries of Origin
Table 9-6: Chinese Plastic Floor Coverings Exports and Top Countries of Destination
Table 9-7: South Korean Plastic Floor Coverings Exports and Top Countries of Destination
Table 9-8: Share of World Resilient Flooring Sales for Top Manufacturers

Section 10: U.S. Resilient Floor Covering Exports, 1997-2021

Table 10-1: U.S. Resilient Flooring Exports
Table 10-2: Export’s Share of U.S. Shipments
Table 10-3: Value of Export Shipments by Product
Table 10-4: Export’s Share of U.S. Dollar Shipments by Product
Table 10-5: Square Foot Export Shipments by Product
Table 10-6: Export’s Share of U.S. Square Foot Shipments by Product
Table 10-7: Average Value Per Square Foot Exported by Product
Table 10-8: Value of Total Resilient Flooring Exports For The Top Countries of Destination

 

ABSTRACT FOR THE CATALINA REPORT ON LUXURY VINYL TILE AND OTHER RESILIENT FLOORING

SUMMARY OF MAJOR FINDINGS

U.S. LVT and other resilient flooring sales continued to increase at double-digit rates over the pandemic-induced 2020 recession, and is increasing at even sharper rates during the 2021 economic recovery. During 2021, LVT and other resilient flooring sales could increase by 18.2% in dollars, and could account for 33.4% of total U.S. floor coverings sales.  This is up from only a 15.2% share in 2016.  LVT products have driven this growth.  LVT has taken share from other hard surface floorings as buyers searched for waterproof flooring materials.  Inroads reflect the significant shift to rigid-core technologies such as waterproof (or wood) polymer core (WPC) and solid (or stone) polymer core (SPC) floorings.  SPC led gains over the past few years as manufacturers sharply increased investments in this technology.  Chinese manufacturers dominate this market since they made aggressive investments in SPC capacity.  Currently, sourcing from Vietnam is increasing sharply.  U.S. manufacturers could begin to regain some share in 2022 since there has been a surge in domestic LVT production capacity investments as the U.S. economy re-opened.  These and other findings were uncovered in this in-depth analysis of the U.S. and global market for LVT and other resilient flooring.

LVT AND OTHER RESILIENT FLOORING SALES TRENDS

Catalina Research has uncovered these trends in our in-depth analysis of the U.S. and global LVT and other resilient flooring market.  U.S. shipments, exports, imports, and price trends are evaluated for luxury vinyl tile (LVT), VCT and other vinyl tile, vinyl sheet products, and other flooring materials.  Data is provided on a dollar and unit basis.  Catalina also reviewed product innovations and estimated sales of rigid-core versus flexible LVT, and WPC versus SPC flooring products.  Import data analyzes shipments of foreign-sourced products by major country of origin and their share of the U.S. market.  Export data analyzes foreign sales by major country of destination.  Catalina also investigated global demand.

END-USE MARKET PURCHASES AND DISTRIBUTION

The report’s end-use market analysis provides executives with the growing sales opportunities in residential, non-residential, and transportation equipment markets.  Residential markets are further divided into new construction, residential remodeling, and manufactured housing markets.  Non-residential markets are segmented into new construction and commercial contract purchasers.  Catalina used these data trends to calculate LVT and other resilient flooring’s share of total residential and non-residential flooring markets.  Residential and non-residential sales are further segmented by product type.  Retail sales are provided by channel, and for two leading hard surface flooring chains.

FACTORS AFFECTING DEMAND

End-use market trends are correlated with U.S. housing demand, non-residential construction spending, mortgage interest rates, and other housing and economic indicators to uncover the factors affecting demand, and provide insights into the direction of domestic demand in 2021 and beyond. 

PROFIT MARGINS AND THE COMPETITIVE ENVIRONMENT

In addition, Catalina Research examined the cost structure and profitability of U.S. resilient flooring plants.  Data trends are compiled for material, labor, and capital inputs.  As part of this analysis, Catalina included recent U.S. manufacturer and marketer developments, and compiled company LVT and other resilient flooring sales.  Catalina used this information to calculate global and U. S. market shares of the leading competitors.  Catalina tracked leader’s product lines, manufacturing and distribution, capital investments, acquisitions, and new products.  Executives are urged to review the growth- and profit-oriented strategies of leading worldwide LVT and other resilient flooring manufacturers and compare their company’s own performance to the industry averages.

WORLD LVT AND OTHER RESILIENT FLOORING MARKET

The global LVT and other resilient flooring market is investigated as well.  As part of this analysis, plastic flooring exports by country are tracked.  The report includes Chinese- and Korean- made plastic flooring exports by major country of destination.  Global market shares are calculated for 8 leading manufacturers.    

Report Number: FC110, Published: June 2021, 52 pages Executive Summaries and 67 data tables                 Price: $3,895 hard copy or e-mail version

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