LVT & Other Resilient Flooring

EXECUTIVE SUMMARY CONTENTS

Executive Summary and Outlook
U.S. Resilient Flooring Market Trends and Outlook by Sector (Section 1)
Luxury Vinyl Tile
Vinyl Sheet and Other Resilient Flooring
U.S. Resilient Flooring Source of Supply by Country by Sector (Sections 2 to 4)
Luxury Vinyl Tile
Vinyl Sheet and Other Resilient Flooring
U.S. Resilient Flooring End-Use Markets & Factors Driving Demand (Sections 5 And 6)
U.S. Resilient Flooring Competitive Environment & Producer Profitability (Section 7)
U.S. Resilient Flooring Export Shipments (Section 8)
Luxury Vinyl Tile Definitions and Characteristics (Appendix A)
Scope And Methodology

Section Tables and Data Analysis
Section 1: U.S. LVT and Other Resilient Flooring Market Trends, 1997-2029
Table 1-1: Total U.S. Dollar and Square Foot Resilient Flooring Sales
Table 1-2: Value of U.S. Resilient Flooring Sales by Product
Table 1-3: Percent Total U.S. Resilient Flooring Dollar Sales by Product
Table 1-4: U.S. Square Foot Resilient Flooring Sales by Product
Table 1-5: Percent Total U.S. Resilient Flooring Square Foot Sales by Product
Table 1-6: Average Value Per Square Foot of Resilient Flooring Sold by Product
Table 1-7: Resilient Floorings’ Share of Dollar Floor Coverings Sales by Product
Table 1-8: Resilient Floorings’ Share of Square Foot Floor Coverings Sales by Product
Table 1-9: U.S. LVT Sales by Product Type

Section 2: U.S. Resilient Flooring Shipments, 1997-2024
Table 2-1: Total U.S. Resilient Flooring Factory Shipments
Table 2-2: Value of U.S. Resilient Flooring Shipments by Product
Table 2-3: Percent Dollar Resilient Flooring Shipments by Product
Table 2-4: Square Foot Resilient Flooring Shipments by Product
Table 2-5: Percent Square Foot Resilient Flooring Shipments by Product
Table 2-6: Average Value Per Square Foot Shipped by Product

Section 3: U.S. Resilient Flooring Imports, 1997-2024
Table 3-1: Total Resilient Flooring Imports
Table 3-2: Imports’ Share of U.S. Resilient Flooring Sales
Table 3-3: Value of Resilient Flooring Imports by Product
Table 3-4: Imports’ Share of U.S. Dollar Sales by Product
Table 3-5: Square Foot Resilient Flooring Imports by Product
Table 3-6: Imports’ Share of U.S. Square Foot Sales by Product
Table 3-7: Average Value Per Square Foot Imported by Product

Section 4: U.S. LVT and Other Resilient Flooring Supply by Country, 1997-2024
Table 4-1: U.S. Resilient Flooring Supply by Country
Table 4-2: Share of Total U.S. Resilient Flooring Supply by Country
Table 4-3: Source of Supply by Country for LVT and Other Vinyl Tile
Table 4-4: Source of Supply by Country for Vinyl Sheet
Table 4-5: Source of Supply Country for Other Resilient Flooring
Table 4-6: Cork Flooring Imports by Major Country of Origin
Table 4-7: Tariff Rates by Product by Country

Section 5: U.S. LVT and Other Resilient Flooring Sales by End-Use Market, 1997-2024
Table 5-1: Dollar Resilient Flooring Purchases by End-Use Market
Table 5-2: Percent Total Resilient Flooring Purchases by End-Use Market
Table 5-3: Resilient Flooring Share of Total Residential and Nonresidential Flooring Markets
Table 5-4: U.S. Resilient Flooring Square Foot Sales by Market
Table 5-5: Average Value Per Square Foot of Resilient Flooring by Market
Table 5-6: Resilient Flooring Purchases Per New Housing Unit
Table 5-7: LVT Purchases by Residential Markets
Table 5-8: LVT Purchases for Builder and Residential Replacement Markets
Table 5-9: LVT Purchases by Commercial Markets
Table 5-10: Resilient Flooring Square Foot Sales by Product by Market
Table 5-11: Percent Square Foot Sales by Product by Market

Section 6: Factors Driving Demand, 1997-2024
Table 6-1: U.S. Building Construction Spending
Table 6-2: U.S. Housing Construction Trends
Table 6-3: Square Feet of New U.S. Housing Constructed
Table 6-4: Percent Total New U.S. Single-Family Houses Sold by Sales Price
Table 6-5: U.S. Existing Home Sales
Table 6-6: Other Factors Driving Residential Demand
Table 6-7: U.S. Non-residential Building Construction Spending by Building Type

Section 7: U.S. Industry Profitability and Competitive Environment, 1997-2024
Table 7-1: Number and Revenues of U.S. Resilient Flooring Plants
Table 7-2: U.S. Resilient Flooring Plant Operating Ratios and Profit Margins
Table 7-3: Producer Price Trends for Plastic Resin
Table 7-4: Share of U.S. Resilient Flooring Supply for the Top Suppliers

Section 8: U.S. Resilient Floor Covering Exports, 1997-2024
Table 8-1: U.S. Resilient Flooring Exports
Table 8-2: Export’s Share of U.S. Shipments
Table 8-3: Value of Export Shipments by Product
Table 8-4: Export’s Share of U.S. Dollar Shipments by Product
Table 8-5: Square Foot Export Shipments by Product
Table 8-6: Export’s Share of U.S. Square Foot Shipments by Product
Table 8-7: Average Value Per Square Foot Exported by Product
Table 8-8: Value of Total Resilient Flooring Exports for The Top Countries of Destination

ABSTRACT FOR THE CATALINA REPORT ON LUXURY VINYL TILE AND OTHER RESILIENT FLOORING

SUMMARY OF MAJOR FINDINGS
The resilient flooring sector was impacted by the decline in total U.S. floor coverings sales in 2023 and 2024. Resilient flooring, however, was able to hold onto the double-digit floor covering dollar sales share over the past seven years. The inroads were driven by growing acceptance of rigid core LVT in residential and commercial markets. Meanwhile, manufacturers and marketers added commercial lines to take advantage of growth in non-residential markets. U.S. manufacturers, however, lost some of the share taken from foreign manufacturers over the previous two years as price competition increased from foreign-sourced products. Low-cost foreign competition especially increased in the flexible LVT market. Competition is up sharply from manufacturers located in Vietnam.

LVT AND OTHER RESILIENT FLOORING SALES TRENDS
Catalina Research has uncovered these trends in our in-depth analysis of the U.S. LVT and other resilient flooring market. U.S. shipments, exports, imports, and price trends are evaluated for luxury vinyl tile (LVT), VCT and other vinyl tile, vinyl sheet products, and other flooring materials. Data is provided on a dollar and unit basis. Catalina also reviewed product innovations and estimated sales of rigid core versus flexible LVT, and WPC versus SPC flooring products. Import data analyzes shipments of foreign-sourced products by major country of origin and their share of the U.S. market. Export data analyzes foreign sales by major country of destination.

END-USE MARKET PURCHASES AND EXPORTS
The report’s end-use market analysis provides executives with growing sales opportunities in residential, non-residential, and transportation equipment markets. Residential markets are further divided into new construction, residential remodeling, and manufactured housing markets. Non-residential markets are segmented into new construction and commercial contract purchasers. Catalina used these data trends to calculate LVT and other resilient flooring’s share of total residential and non-residential flooring markets. Residential and non-residential sales are further segmented by product type.

FACTORS AFFECTING DEMAND
End-use market trends are correlated with U.S. housing demand, non-residential construction spending, mortgage interest rates, and other housing and economic indicators to uncover the factors affecting demand and provide insights into the direction of domestic demand during 2025 and beyond.

PROFIT MARGINS AND THE COMPETITIVE ENVIRONMENT
In addition, Catalina Research examined the cost structure and profitability of U.S. resilient flooring plants. Data trends are compiled for material, labor, and capital inputs. As part of this analysis, Catalina included recent U.S. manufacturer and marketer developments, and compiled company LVT and other resilient flooring sales. Catalina used this information to calculate U. S. market shares of the leading competitors. Catalina tracked leader’s product lines, manufacturing and distribution, capital investments, acquisitions, and new products. Executives are urged to review the growth- and profit-oriented strategies of leading LVT, and other resilient flooring manufacturers and marketers compare their company’s own performance to the industry averages.

Published: November 2024 Price: $3,495
Contents: 17 pages Executive Summaries (.pdf) and 53 data tables (.xlsx)

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